WCMA Webinar: Grow Your Business with Dairy Farmers of Wisconsin Support
Event Details
Make plans today to join the Wisconsin Cheese Makers Association (WCMA) December 14 for a free, members-only webinar focused on practical strategies to help grow dairy processing businesses.
On Tuesday, December 14 from 1:00-2:00 p.m. (CT), Dairy Farmers of Wisconsin (DFW) leaders will share expert insights on how dairy businesses can successfully boost their operations using DFW as a resource. WCMA is pleased to bring you:
- Jen Walsh, DFW Chief Operating Officer, who will discuss the ways DFW utilizes research insights to ensure effective programming;
- Suzanne Fanning, Chief Marketing Officer, who will offer insight into DFW’s multi-faceted marketing efforts, from consumer-facing campaigns to the Cheeselandia community and more; and
- Kirk Scott, Senior Vice President, Dairy Company Communications, who will share DFW’s approach to reaching dairy professionals across a variety of different channels and industry sectors.
Following the program, WCMA staff will facilitate a question-and-answer session with presenters. Members who prefer to submit questions anonymously may send them to WCMA Senior Director of Programs & Policy Rebekah Sweeney at rsweeney@wischeesemakers.org by close of business on Monday, December 13.
This offering is the latest in WCMA’s monthly webinar series, announced in September. In each session, members will have access to up-to-date information, expert analysis, and industry insights – all at no cost. Webinar topics will be determined based on WCMA member feedback and will cover a range of themes such as business development, communication strategies, and industry resources.
